PageFly alternatives: AI and page builder apps for Shopify
PageFly is one of the most popular page builders on Shopify. Here are four alternatives, including an AI builder that works inside the theme editor.
Read articleKey takeaways
- EComposer is a strong all-round builder with extras.
- PageFly and GemPages are the main drag-and-drop alternatives.
- Shogun suits multi-store content teams.
- Amose builds pages with AI and pairs with Amose Bundle for offers.
About EComposer
EComposer is Built for Shopify. It offers drag-and-drop editing, AI tools, 400+ templates and 30+ CRO extensions. Free with 1 live page, $25/month for 15 pages, $49/month for 50 pages with A/B testing and $129/month for unlimited.
It's a good app. Merchants usually compare alternatives for one of these reasons:
- You'd prefer your CRO features (bundles, cart, upsells) in a dedicated app.
- You want AI to generate complete pages for you.
- You want to stay in the Shopify theme editor.
Quick comparison
| App | Starting price | Best for |
|---|---|---|
| EComposer (current) | Free, then $25/mo | Page builder plus built-in CRO add-ons |
| Amose AI Store & Page Builder | Free, then $14.99/mo | AI-generated pages edited in the theme editor |
| PageFly | Free, then $24/mo | Every page type, heatmaps and A/B tests |
| GemPages | Free, then $29/mo | Sales funnels and image-to-layout AI |
| Shogun | $39/mo to publish | Larger catalogs and multi-store content syncing |
Prices come from each app's Shopify App Store listing, checked in October 2026. They change often, so check the listing before you install.
1. Amose AI Store & Page Builder
Generates product, home, landing and FAQ pages (or a full store) with AI, built from regular Shopify sections you edit in the theme editor. No separate editor to learn and no heavy scripts. Free plan with 1 published page, $14.99/month for 5 pages and 15 AI generations, $29.99/month for unlimited pages and generations.
Best for: AI-generated pages edited in the theme editor.
Where it falls short: It's new (launched in 2026), and it isn't a drag-and-drop builder: you edit in the Shopify theme editor.
2. PageFly
AI and drag-and-drop builder for every page type, with 320+ templates, A/B tests, heatmaps and funnel analytics. Free with 1 published slot, $24/month from 5 pages, $99/month for unlimited pages, A/B testing and a cart drawer (beta).
Best for: every page type, heatmaps and A/B tests.
3. GemPages
Drag-and-drop builder with GemAI image-to-layout, 400+ templates, sales funnels with post-purchase upsells and A/B offer testing. Free with 1 published page, $29/month for unlimited pages, $59/month for funnels, $199/month for Plus.
Best for: sales funnels and image-to-layout AI.
4. Shogun
Visual editor for landing, product, collection and blog pages, Shopify Plus Certified. The free plan only creates drafts, publishing starts at $39/month for 25 pages, then $199 and $499. A/B testing is a separate app.
Best for: larger catalogs and multi-store content syncing.
How to choose
- How do you want to build? Drag and drop in a separate editor, or generate with AI and edit in the Shopify theme editor.
- How many pages will you publish? Most plans are priced on published pages.
- Check speed: preview a page on mobile and test it with PageSpeed Insights.
- Think about leaving: ask what happens to your pages if you uninstall.
