How to set a free shipping threshold that pays for itself
Set the bar too low and you give away margin. Too high and nobody reaches it. A simple method to find the right number.
Read articleKey takeaways
- An order note answers questions before they become support emails.
- Gift messages turn a purchase into a present, and a reason to buy now.
- Write a clear placeholder so customers know what to type.
- Make sure your team actually reads the notes before shipping.
Why notes matter
Some customers have a question that doesn't fit a product option: a delivery instruction, an allergy, a preferred date. Without a place to say it, they either email support or leave. A simple note field in the cart solves both.
Gift messages
Around holidays, many orders are gifts. A gift message field (and optionally gift wrap as a one-tap add-on) tells shoppers you've thought about them, and can be the reason they buy from you instead of a marketplace.
Offer gift wrap as a small paid toggle in the cart. It adds value to the order and costs little to fulfill.
Write a useful placeholder
An empty box labeled "Notes" gets ignored or misused. Tell customers what is useful: "Delivery instructions or a gift message (we'll print it on a card)".
Handle notes after the order
A note nobody reads is worse than no note at all. Make sure notes appear on your packing slips and that your team checks them before shipping. If you use a fulfillment partner, confirm they receive them.
Keep the cart clean
Collapse the note field behind a small link ("Add a note") so it doesn't push the checkout button down on mobile.
Set it up in Amose
In the Amose cart drawer, add a custom text block or a toggle upsell for gift wrap, and edit every cart text to match your brand.
